Hachette Books estimates that it
sold
1.3 million copies of the last book in Stephenie Meyer’s Twilight vampire series, Breaking Dawn.

It didn’t hit Harry Potter numbers, but Hachette Book Group USA estimated that it sold 1.3 million copies of Breaking Dawn, on August 2, the day the eagerly awaited final novel in Stephenie Meyer’s Twilight Saga was released. The figure is a record first-day sales performance for an Hachette book. To meet the powerful demand, Little, Brown Books for Young Readers went back to press for a second printing of 500,000 copies just prior to publication of the title, bringing the total number in print to

3.7 million. Among the major bookselling outlets, only Borders reported first-day sales figures for Breaking Dawn, announcing that it sold about 250,000 copies of the book. The first three titles in the Twilight Saga have sold 8.5 million copies in the U.S.

There were midnight viewing parties at Borders and other booksellers and Meyers herself has been hitting the airwaves hard to promote the book. It’s a true phenomenon.



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Original post by ReadersRead.com Book Blog